Rachel Kerr Missing in Morocco: Brit Travel Influencer Found Safe After Five-Day Search

By [Shah Zaib Malik] – News & Current Affairs

A desperate search that gripped two continents has reached a resolution. British travel influencer Rachel Kerr, who vanished after a night out in the Moroccan city of Agadir, has been found safe.

The 31-year-old Scotswoman from Dunblane went missing on April 25, 2026, sparking an urgent family appeal and an official investigation by Moroccan authorities . After five days of uncertainty, conflicting reports, and growing international concern, she was located safe in an apartment in Agadir .

Here is everything we know so far about the disappearance and discovery of Rachel Kerr.

 

Who Is Rachel Kerr? The Missing Travel Influencer

Rachel Kerr, 31, is a travel content creator, model, and published author from Dunblane, Scotland (formerly Alloa) . She has built a following of over 9,000 on Instagram and 6,000 on Facebook by documenting her global adventures .

According to her social media bio, she is also a public speaker and entrepreneur. She married in November 2017 . Friends describe her as "incredibly kind, outgoing and full of life"—a "ray of sunshine" whose disappearance was entirely out of character .

Kerr arrived in Morocco on March 30, 2026, on a four-hour flight from Scotland. She posted videos and pictures to TikTok and Instagram shortly after landing, including snaps of her accommodation—the Caribbean Village hotel in Agadir . She stated she was traveling to "get some sun in my body" and escape her hometown .

 

The Disappearance: What Happened to Rachel Kerr in Morocco?

The timeline of the disappearance has been pieced together from family statements, friend accounts, and official sources.

Timeline of Events

Date	Event
March 30, 2026	Rachel Kerr arrives in Agadir, Morocco, for an extended stay
Late April	Friend claims she was due to fly home but refused, extending her stay and hiding her passport
April 24 (Friday)	Kerr reportedly runs out of money entirely
April 25 (Saturday) ~5:00 AM	Last seen leaving SMART Nightclub in Agadir
April 25 (Saturday)	Checks out of Caribbean Village hotel; phone switched off
April 27 (Monday)	Family reports disappearance to Moroccan police; FCDO notified
April 28 (Tuesday)	Family issues public Facebook appeal; initial "found" reports emerge and are denied
April 29 (Wednesday)	Agadir Security Authority officially confirms she has been located safe

Sources: 

Her Last Known Movements

On the night of her disappearance, Kerr visited SMART Nightclub, a popular high-energy dance venue located approximately two minutes from her hotel . She stayed until the early hours of the morning.

She was last seen by friends leaving the club around 5:00 AM on Saturday, April 25 .

Sometime after returning to the hotel or while still out, Kerr checked out of the Caribbean Village hotel. She has not used her phone since that day . One club-goer familiar with the area later noted online that the venue has a "reputation for drink spiking," though no evidence of foul play has been reported .

 

The Search: Family's Desperate Appeal

The family of Rachel Kerr first realized something was wrong when they could not reach her after she checked out of her hotel. Her phone remained switched off .

Her cousin, Claire Hill, posted an urgent appeal on Facebook that quickly spread across social media and news outlets.

"Appealing to anyone who may have had contact with Rachel Kerr in the last few days, and any of her contacts in Morocco. Please get in touch if you have any information. Her family are extremely concerned for her welfare. Last known to be staying in the Caribbean Village Agadir, checked out on Saturday and we've not been able to contact her since then."

The UK's Foreign, Commonwealth & Development Office (FCDO) confirmed it was assisting the family of the missing British woman .

 

Friend's Warning: "She Is in Mental Crisis"

As the search intensified, a close friend of Rachel Kerr, Alexis Shaw, provided critical context. She revealed that Kerr had been struggling and was not simply a tourist who went off-grid.

Shaw stated on social media:

"She is in mental crisis and a danger to herself."

She added that Kerr had missed her original flight home weeks earlier. Her brother flew out to Morocco to find her, but she hid her passport and refused to return home. He had to leave after a few days due to work commitments .

Shaw also clarified that Kerr's phone was not broken—it was voluntarily switched off—and dismissed rumors that she had met a man and was traveling around the country .

"She has not met a guy and is travelling. Her phone is not broken. She is in mental crisis and a danger to herself."

She also noted that Kerr had run out of money completely on Friday, the day before she vanished .

 

Confusion Over "Found" Reports (April 28)

On Tuesday, April 28, initial reports emerged claiming that Moroccan police had located Rachel Kerr in an apartment in Agadir. A member of a local hotel Facebook group wrote that the Agadir Security Authority had confirmed she was safe and found of her own accord .

However, these reports were immediately disputed by family members.

Rachel's cousin Claire Hill responded directly to the rumors on a missing persons Facebook group:

"Despite statements from local authorities, to be clear, she has NOT been found nor is she in contact with her brother. Her brother is in Agadir looking for her and has not been able to trace her or make contact." 

Another relative, Peter Kerr, called the reports "fake news" .

This confusion created a difficult 24-hour period where the public did not know whether Rachel was safe or still missing.

---

Official Confirmation: Rachel Kerr Found Safe (April 29)

On Wednesday, April 29, the Agadir Security Authority issued an official statement that finally resolved the uncertainty .

What Police Said

• Moroccan authorities received notification of the disappearance on April 27

• An immediate investigation was launched using national security databases

• Police located Kerr in an apartment in Agadir

• She had left her hotel voluntarily and had not been subjected to any attack or threat to her physical safety

• She is still in Morocco under normal circumstances

• She is in contact with her brother, who entered the country on April 22 and reached her in Agadir

No Criminal Nexus

Crucially, authorities confirmed there was no criminal nexus to the disappearance. A source close to the investigation told The Sun:

"Following reports made by her family, the King's Prosecutor opened an inquiry into her disappearance. As this has no criminal nexus, this inquiry is set to be closed shortly." 

Kerr reportedly told police that she wants to continue her vacation in Morocco .

---

Family Confirmation: "She Is Safe"

Following the official police statement, Claire Hill updated her Facebook appeal to confirm the good news:

"Rachel has now been traced and is safe in the care of family. Thank you to those who provided information and support." 

Peter Kerr added:

"Rachel has now been found and is with her brother." 

 

Timeline: Key Dates in the Rachel Kerr Missing Case

Date	Event
March 30	Kerr arrives in Agadir, Morocco
Early April	Misses scheduled flight home; brother flies out to find her
Mid-April	Brother returns to UK without her; she hides her passport
April 24 (Fri)	Runs out of money
April 25 (Sat), ~5 AM	Last seen at SMART Nightclub
April 25 (Sat)	Checks out of hotel; phone switched off
April 27 (Mon)	Family reports missing; police investigation begins
April 28 (Tue)	Initial "found" reports emerge and are denied by family
April 29 (Wed)	Agadir police officially confirm she is located safe

---

Frequently Asked Questions About Rachel Kerr Missing in Morocco

Q: Has Rachel Kerr been found?

Yes. Moroccan police located Rachel Kerr safe in an apartment in Agadir on April 29, 2026. Her family has confirmed she is safe and in contact with her brother .

Q: Was Rachel Kerr kidnapped or attacked?

No. Police confirmed she left her hotel voluntarily and was not subjected to any attack, threat, or coercion. The investigation found no criminal nexus .

Q: Where was Rachel Kerr last seen before she went missing?

She was last seen leaving SMART Nightclub in Agadir at approximately 5:00 AM on Saturday, April 25, 2026 .

Q: Why did Rachel Kerr go missing?

According to friends, Kerr had been in a mental health crisis and had refused to return home. She hid her passport when her brother came to bring her back. Her disappearance appears to have been voluntary rather than the result of foul play .

Q: Is Rachel Kerr still in Morocco?

Yes. As of the latest police statement, she remains in Morocco under normal circumstances and has expressed a desire to continue her vacation .

Q: Who reported Rachel Kerr missing?

Her cousin, Claire Hill, made the initial public appeal on Facebook. The family also notified Scottish police and the Foreign Office .

Q: What is Rachel Kerr's social media following?

She has over 9,000 followers on Instagram and approximately 6,000 on Facebook .

 

Mental Health Concerns: An Important Note

The case of Rachel Kerr highlights a critical issue often overlooked in missing person reports: mental health crises can look like disappearances to worried families.

Friends emphasized that Kerr was not a victim of crime but rather a person struggling. Her decision to turn off her phone, hide her passport, and extend her stay without telling loved ones aligns with patterns of mental distress